ETERNAL SPARK Yacht Virtual Tour – The Future is Now

In collaboration with Virtuelle.io and Hot Lab studios, ETERNAL SPARK received her very own virtual reality tour. Unlike most of the other tours available on the Internet, ETERNAL SPARK does this in her own way: better and more impressive than other yachts in her class.

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ETERNAL SPARK is a yacht that sets new standards for the charter industry. This was true from the moment she was conceived in the minds of her designers from Hot Lab and Unique Yacht Design.

This was also true when industry professionals and leaders, but also designers, crew and even charter guests gave their input to create a yacht that is built to the specification of the global charter audience, and not tailored to the preferences of a single owner.

And, the fact that ETERNAL SPARK yacht sets new standards is also true now, when she is the first yacht in the world to receive a complete real-time 3D virtual tour of her decks, based solely on her texturized 3D models, which are also used to create renders.

Continue reading to find out more about the unique collaboration between ETERNAL SPARK, Virtuelle and Hot Lab…

ETERNAL SPARK Yacht Virtual Tour

An initial reaction, when an observer experiences the virtual tour of a project nearly 4 years in the making is very exciting; to actually have a spatial presumption of something only seen in 2D pictures is astonishing.

Of course, with regular visits to the shipyard, and plenty of chances to experience a complete walkthrough of ETERNAL SPARK yacht, it is not the first time interested parties were able to tour this yacht, but all of this was done in her unfinished stages.

The virtual tour of ETERNAL SPARK yacht is powered by the Unreal 5 engine, a game engine primarily used for video games, but which can also fit other purposes. This engine is so “heavy” that it takes a solid machine to operate it at peak efficiency. To combat this, Virtuelle has set up the engine to run on a cloud, using pixel streaming technology.

Eternal Spark yacht Sun 01 Wide
There is no more need to ask clients to „imagine“ themselves on a yacht`s deck– now, they can actually SEE how light organically interacts with different elements of the interior

This is a relatively new tech that allows complex applications to run directly in a web browser, without the need for downloads or special programs. The application – in this case the virtual tour – is processed on the cloud and the output is streamed as a video signal to the user device.

During the tour, potential clients and other interested parties can interact with ETERNAL SPARK yacht, by moving around on her decks using a map.

Once in a specific location, they can move around freely, using the mouse, arrow keys, or the famed „WASD“ arrow directions on the keyboard; note that this software also works on mobile devices with touch controls.

For those out there who identify as gamers, it would be interesting to know that members of the Virtuelle team were behind the famed Goat Simulator video game, a popular title with millions of downloads that still captures the imagination of forum posters throughout the wide world of web.

One of the most important things for any successful business deal (whether it includes off-plan real estate or yachts) is how a certain space interacts with light, be it natural or artificial.

Lounge 05 Wide
The client can visualize himself in different scenarios on a yacht and create an emotional connection with the yacht, which positively influences the decision-making process.

The team at Virtuelle took this into account, drawing inspiration from their rich real estate and yachting experience. Knowing that a client needs to be able to visualize themselves in a space directed towards a sunset, or a specific panorama. Such a feature greatly improves the turnover rate of any unit on sale, but the main impact here is on emotions.

This is where the time/weather wheel of the 3D tour comes into play. Using this feature, guests and clients can experience different times of day in different areas, enabling them to see how a dawning sun casts a shadow in the main deck master suite, or how the sundeck interacts with the setting sun on the horizon.

Eternal Spark Yacht Virtuelle virtual tour sunset
Through the ETERNAL SPARK Virtual experience, you can clearly see what it would be like to witness a stunning sunset from the yacht sundeck

Since light is one of the most important factors for the free flow of energy and air in an interior, light is also instrumental in establishing a connection with a certain property.

And this is not all – interactions and effects, including the weather, can be programmed down to the most minute details, so each project can come alive completely before it is even built.

Unlike other yacht tours you can find online, the tour of ETERNAL SPARK yacht is fully interactive, meaning you can move around using the arrow keys, without predetermined point-and-click directions (which is an obsolete way of doing 3D tours), so you can enjoy every angle of the space, without being confined by the programming.

When I say most of the tours are „point-and-click“, this means that you are actually scrolling through a photo gallery with a 3D option , and not interacting and moving through spaces.

These are called 360 walkthroughs, where you can move your head but not your body, moving from a fixed point (called the hotspot) to a fixed point, all of which are predetermined.

The observer does not have freedom of free movement, no life, and no interaction.

Eternal Spark yacht Lounge 01 Wide
On ETERNAL SPARK yacht, the real-time 3D virtual tour behaves like a video game, and not a photo album (live interactions with the environment, like opening and closing doors or changing the lighting testify to this).

Thanks to Virtuelle, the point-and-click mechanics are becoming a thing of the past, because they are creating a completely new way of experiencing and presenting the yachts. This sets new standards for the yachting industry and the charter market.

Thus, ETERNAL SPARK, as the first yacht in the industry do have this kind of 3D tour option, sets a precedent that will definitely be followed by similar projects in the future.

Virtuelle.io – A glimpse into the future

Virtuelle is a young company but with old roots; Virtuelle is all about elevating the customer journey with the help of immersive and interactive digital properties.

Through accurate visualization, Virtuelle can bring tangible benefits of virtual experiences to any business negotiation.

These include a much faster sale process, better consumer experience in general, organic AND positive word-of-mouth, and more CTR than traditional mediums of communication, with fidelity depending entirely on the hardware and Internet connection of the user.

Who is Virtuelle

The three partners that created Virtuelle have a strong background in luxury asset sales & marketing, immersive technologies, and virtual real estate. One of the partners, Jegor, created real-time 3D virtual tours for hundreds of real estate projects in Sweden.

Virtuelle logo

The second partner, Emanuel, worked in big tech where he helped launch global brands into the metaverse. Finally, Thomas, the third partner, has enjoyed a long career in the yachting industry, working with industry leaders like Sanlorenzo and Princess, where he was in charge of selling newly built yachts.

The team at Virtuelle figured a simple truth: Our brain works in 3D, and we live in 3D, but we sell and buy in 2D, which is wrong. To correct this, we recreate your entire off-plan asset and completely remove uncertainty, which will build trust between the client and the brand, and show other potential clients that there is nothing to hide.

The LEAP summit in Riyadh

From the 4th to the 7th of March of 2024, the Riyadh Exhibition and Convention Center became home to a global community of tech-savvy businessmen, CEOs, prominent tech figures and successful entrepreneurs. In this hub of new technologies, Virtuelle presented its real-time 3D virtual tour concept, which was received with enthusiastic approval.

Talking about Empowering Decisions With Immersive Technologies. Virtuelle focused on their recent collaboration with Hot Lab Studios, a yacht design firm, in creating the first-ever real-time 3D virtual tour of a yacht.

The example of ETERNAL SPARK clearly illustrated the potential of how virtual reality can help create new experiences in the consumer protocol, therefore underlining that something was missing in the first place. The message was clear: „Once you can visualize a space, you can visualize yourself inside it, and that is more than half of the transaction process“.

Virtuelle, ETERNAL SPARK And Making Decisions Through Immersion

Since ETERNAL SPARK yacht is just weeks away from her launch, the team behind her marketing was happy to share their thoughts and impressions about the potential of this technology.

One of the members of the manager team for ETERNAL SPARK yacht had this to say, regarding the collaboration between Virtuelle and ETERNAL SPARK:

„The collaboration between Virtuelle and ETERNAL SPARK yacht is very exciting from a marketing and sales perspective because this is the first time that we can bring a client to a yacht without them having to move from the comfort of their own living room. It is also very important for us to be able to show the boat in its best light, practically while it is still under construction.”

Eternal Spark yacht Lounge 02 Wide
Virtuelle`s project joins clients, managers, and designers into one coherent project, which can be accessed and interacted with from anywhere in the world.

The project manager for ETERNAL SPARK pointed out how Virtuelle`s 3D tour adds potential and value to all possible clients and yacht enthusiasts and builders:

„ When a yacht is under construction, it is nearly impossible to visualize how the yacht will look once she is finished. Besides, it is very hard to bring interested parties onboard, because the yacht is one big construction site; there are groups of workers moving around, there are tools, noises, and everything is very hectic.“

He continued saying that up until now, yacht brokers and other professionals relied on 2D renders or photographs of vessels, which are static images that do not relay the experience of the yacht herself.

Now with Virtuelle, brokers and shipyards have the possibility of transferring the experience of being on a yacht. This means the client can continuously experience the yacht in full immersion, discovering depth, opening doors, changing the lighting etc.

Eternal Spark yacht Lounge 03 Wide
It is possible to transcend barriers in business negotiations using new technologies, making virtual reality a statement of fact that will become a staple of life in the coming decades.

„I would like to point out that we are the first in the industry who made something like this. Our competition does offer virtual tours comprised of 3D-treated photographs, but these behave like an advanced photo album, not allowing the same freedom of movement or a videogame-like experience. Photographs do not offer the same immersion, nor can they invoke the same intensity of emotions our 3D tour can”.

Finally, the project manager for ETERNAL SPARK yacht had only good things to say about working with Virtuelle: „One of the partners and I are old friends – we met through various yachting projects and I deeply respect his knowledge and skill“.

Wrapping up, he put forth a call to all curious parties to experience the 3D tour of the ETERNAL SPARK yacht made by Virtuelle and see the difference between our result and other similar products on the market.

Eternal Spark yacht Exterior 03 Wide

MTWTFSS
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